Riedel Wine Bar & Cellar Brand Identity & Signage Location City: Bangkok, Thailand
Stylish interior branding for a prestigious wine bar and cellar
Stylish interior branding for a prestigious wine bar and cellar
Key Info
- Scope:
- Neon signage, design and specification
Map Location
In 2016 world-renowned Austrian Wine glass marker, Riedel, opened its first ever wine bar and restaurant in Bangkok’s Gaysorn Shopping Centre. The design team in Chapman Taylor’s Bangkok studio developed the interior design concept for the space which featured a rich palette of luxurious materials and finishes, echoing the heritage and high-quality ethos of the brand.
To compliment the interior design, Chapman Taylor’s Graphic’s team created the signage and interior graphics, including a large back-lit external sign on the restaurant terrace, internal wall mounted plaques and vinyl graphics for the shopfront window.
The graphics were designed to be consistent with the Riedel brand identity, employing their red and black colour palette and corporate typefaces, while the Riedel corporate logo was adapted to create a new identity for the wine bar.
